Want to eat like Tom Brady? There's a meal service for that

Records show Tom Brady is a Boston native

Among the obvious rules of Brady's diet and, ergo, what you can expect to each week from Purple Carrot are no refined sugar, gluten or dairy. Meanwhile, the partnership with Brady can help Purple Carrot stand out in a crowded meal kit-delivery category that has well over 100 services vying for business in the US market alone.

It was only a matter of time.

The company began selling the meals Tuesday morning at $78 per week (six meals), which is a $10 premium over the company's regular meal plan. Consensus seems to be that the TB12 nutritional philosophy falls somewhere between impossible for mere mortals and possibly unsafe, but these meals that Brady's team seems to have worked out with Purple Carrot are actually not as soul-crushing as you'd expect.

Of course, Tom Brady has always been known as a notoriously joyless health-conscious eater. Purple Carrot notes on its site that "these recipes are taken directly from plant-based meals Tom and his family have personally enjoyed" or are "inspired by the TB12 nutritional guidelines that structure Tom's diet". For the remaining 18 meals, you're on your own.




You know them more so by their names like Blue Apron and Hello Fresh. Head over to their website for more information.

Purple Carrot CEO Andy Levitt declined to discuss the financial terms of his company's deal with Brady, but said the line of meal kits "represent a new line extension from Purple Carrot that has been created together with Tom and his team at TB12". "We think having Tom will make it more likely that we'll get some more men subscribing because they feel that connection to him".

Back in 2008 when Phelps became an global sensation at the Beijing Summer Olympics, more than a couple people wrote about his diet, including the New York Post.

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