Live Action Star Wars Series To Debut On Disney Streaming Service

Will Direct-to Consumer Business Model Be a Success for Disney

Original Series: Disney is already developing a live-action Star Wars series, a High School Musical series, a Monsters Inc animated series, and a new show from Marvel Television.

But Disney said it isn't trying to be the "Netflix killer" the media has made it out to be. While Bob says the price is not set, I would guess it to be about $6.99 by the time it launches.

Chief Executive Robert Iger disclosed new details on coming streaming services and the Star Wars film franchise as the company reported declines in three of its four core businesses for its latest quarter. Netflix stock peaked at 204.38 on October 17, a day after posting better-than-expected third-quarter results.

Disney rose 2.9% to 105.64 in afternoon trading in the stock market today.

Disney plans to price its streaming service below what Netflix charges based on the fact that it will have less content initially, Iger said.




As for its cable networks, operating income decreased US$15 million to US$1.2 billion due to a decrease at Freeform and partially offset by growth at the Disney Channels due to higher program sales. Iger, however, noted that though the volume will be less, it will be of high quality "because of the brands and franchises that will be on it, but it will simply launch with less volume and the price will reflect that". "It is our goal to attract as many (subscribers) as possible starting out".

Now the streaming world is dominated by Netflix, Amazon and Hulu.

Currently, Netflix plans start at $7.99 per month and jump to $10.99 for HD and $13.99 for Ultra HD plans. The streaming internet giant broke out of a cup-with-handle base on October 5, with the catalyst being its plan to hike subscription rates. An worldwide version of the service might release before the United States launch, however, due to streaming rights.

Capital spending in the current year will rise by about $1 billion, driven particularly by parks and resorts, Iger said. Soon, Disney and Apple (AAPL) will join the fray.

The Walt Disney Company is lining up a suite of original shows from its portfolio of brands, including a live-action Star Wars drama, for its upcoming SVOD service. It's not a insane idea; Netflix would continue to benefit from new Marvel material, the MCU could spin out more street-level heroes, and Disney keep some distance from the violent material while still reaping the reward of their success.

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