The death of Google Phone: Nexus One

The Nexus One or “Google Phone” will no longer be sold in the United States. This mixed experience should not overshadow the success of Google in mobile .Of course, Google had been modest by launching its own phone and this has never been an “iPhone killer” for the geeks. Even if the device was appreciated by geeks, most U.S. consumers simply do not understand the concept of a device DeLock and Google did not put much effort to support marketing, site analysis Mashable specialist regrets the abandonment. It also proves that the public was not yet ready to buy a phone on the Internet. After all, Apple is investing many billions to demonstrate its iPhone in its physical stores.

The “Nexus One” is not quite dead since it can still take in Europe or Asia. The announcement on the sly is stated by Google .The end of the marketing of its phone in its cradle. American speaks volumes about the success of this experiment.

“This week we received our last shipment of phones Nexus One. Once we have sold these handsets, the Nexus One will no longer be sold by Google online,”

Soberly listing the search engine on its – ephemeral – Shop Online launched in January with great fanfare. Google has already allowed the relative failure of this unusual marketing strategy by opening the sale to operator partners around the world after an initial test in Europe.

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